There is news of new rules being introduced in the advertising marketing world and PR. This is not shocking news in today’s modern world as there are many changes being implemented in many fields of brand businesses. Social media expert and altimeter group analyst Brian Solis has written a book regardless of any particular field which will outline better strategies and leading factors in tomorrow’s commercial world. In a recent interview Solis even talked about the future of advertising, marketing and customer relationships. He even specified a few tips and advices to deal with the growing world of advertisement. 

Mr. Solis even went to say that every company has a different business future and it totally depends on resilience. He even stated that seeking new answers and answering the clients will also create many growth opportunities. According to him marketing is also divided into paid, earned and owned and is even divided by digital, social, analog and mobile. In the process he even said that good sales and loyalty towards the people will help in interacting and engaging more customers. It is said that experiences count a lot in such fields. He even went on to say that the customers are highly dynamic now and take decisions from various point of views. 

New study has revealed that this book is quite useful and features unique business examples from American express, Virgin America, Starbucks, and Zappos etc. This is a business book which will definitely teach you a lot about consumerism. For business minded people, http://7wb.org will help them gain insights through their effective directory submission process.